MKTG 456 – International Marketing Management: Library Research Guide
This research guide includes information and recommended sources for your research project. The sources listed include print resources with their corresponding call numbers and locations in the library, as well as links to electronic databases accessible to UA students and faculty through the UA Library. There are also links to other web resources. The list of sources is not exhaustive; these are recommended sources. You may need to consult additional resources to find the information you need.
Citing Sources
It is very important to cite the sources you use in your research paper. You must acknowledge your sources as accurately as possible so that readers can consult the articles and books that you used in your research. Also, failure to accurately acknowledge your sources constitutes plagiarism.
The library subscribes to a citation management resource called RefWorks that enables you to store, organize, and manage your citations and view them online from anywhere. Check the RefWorks Guide to learn how to use it.
Need help?
Check the Ask-a-Librarian page for information about how to get help with your research.