Industry and Market Research Tutorials
Industry research
To help you conduct industry research, watch these tutorials to learn how to find your industry code, search the Economic Census, and search databases for articles and market research reports:
Learn how to find an NAICS code (Flash)
Learn how to search the Economic Census (Flash)
Learn how to search ABI/Inform (Flash)
Learn how to search Business Source Complete (Flash)
Learn how to search MarketResearch.com Academic (Flash)
Target Market Research
While conducting industry research, you can also learn about your target markets.
There are other resources that can help you find information on target markets. One is a reference book called Lifestyle Market Analyst. It is not an online resource, but you can watch this tutorial to learn how to use this reference book for target market research.